Carnival Cruises Crisis

"Fun For All. All For Fun." Unfortunately, Carnival doesn't seem to be living up to their slogan lately. First there was the Carnival Triumph. Followed by Carnival Dream, Carnival Elation and Carnival Legend. All ships experienced technical problems this year.

"We are very sorry for this disruption to our guests’ vacation plans and extend our sincere apologies.  We look forward to welcoming them back on another Carnival cruise." Thus was written in Carnival's "Statement Regarding Carnival Dream – 10:45 a.m." OK, what more did you offer your passengers in addition to your "sincere apologies"?

Lowering the prices of Carnival cruises might reel some people in, but right now, Carnival's reputation is shot. People want to know. People want to hear from you. Carnival, you know people will hear from the passengers anyway, so air your side pronto if possible. The longer you hold off on it, the worse it will get for you.

Apologize. Yes, we'd like you to own up to what's been happening. We'd be more understanding if you address it.

Post pictures. Someone will. Might as well be you guys.

Tweet about what's going on.

You've got your news blog, use it.

Use your HOME page. Post a message on what's been happening. Or a link to the updates. Don't make the public search for it. Put it out there. Do not make us search your website to find information.

Put all your fleets' scheduled departures on hold . It might be difficult to do, but do a thorough fleet maintenance check. Why risk more ships to experience mechanical problems? With 23 ships on your fleet, canceling all scheduled voyages might not be the easiest thing to do. So how about starting with the oldest ships?

Create a plan on what to offer passengers who are inconvenienced by such difficulties.

If you won't share information, your passengers will. With unhappy passengers, do you really expect them to rally to your cause and defend you? Maybe...but then again, maybe not.